Friday, November 18, 2005

Rules? What rules?


The Outback steakhouse uses the slogan "no rules, just right." Whoever came up with that slogan is a genius. No truer is their slogan than with the dessert menu item Sydney's Sinful Sundae. The description goes like this: 'Ava go at it. Vanilla ice cream rolled in toasted coconut, covered in chocolate sauce and topped with whipped cream. That's it. Simple enough. A good ol' fashioned sundae, Aussie style. But! There is one glaring omission from the description. What is it that sits atop the sundae? A cherry right? Because everyone knows the rule about a cherry being at the top of any sundae otherwise it wouldn't be a sundae. Right? Wrong! Enter their slogan. In place of that cherry sits a chilled, sliced strawberry. Strawberry!?!? Yep, and it's perfect. Kudos Outback, kudos.

1 comment:

The Shoof said...

Sorry, yeti. I go with what I know best. Hmm, a coconut crusted donut with ice cream on top. That just made my grocery list!